Participant Recruitment
CR-DOC collaborates with the Office of Research Integrity (ORI) and Public Relations (PR), to streamline both the PR and IRB approval processes by incorporating a number of checks and balances to promote compliant advertisement development, preferably at the beginning of a study.
If you are new to research or need additional information on the UK ad approval process, please review the ORI’s Quick Overview of Ad Development & Approval
CR-DOC’s Research Marketing Unit provides these services
- Develop strategies and advertisement for research participant recruitment campaigns
- Radio, newspaper, internet copy writing, cost negotiations and placement
- Layout of advertising flyer, brochures, educational materials for distribution
- Dedicated research wall mounts and websites, metrics available
- New Research Participant Self-referral Database
- Provide UK PR Graphic Standard Policies and FDA compliance assistance
- Coordinate with UK Healthcare for additional promotional campaigns, press releases, etc.
- Research spotlights to promote research studies and physician
- Booth at Community health fairs, festivals, conferences, etc. (Can provide research information to those attending other events.)
- Provide recruitment presentations to investigators and research staff
Research Marketing Resources
Advertising Outlets
Dedicated Research Wall Mounts for Study Flyers and Research Spotlights at:
- UK Chandler Medical Center
- KY Clinic Pharmacy
- KY Clinic College of Nursing entrance
- University Health Services
- CR-DOC
Websites:
Service Requests
If you are requesting Participant Recruitment services, please complete and submit the CR-DOC Service Request Form
If you would like to discuss your recruitment needs, please email Roxane Poskin, Participant Recruitment and Marketing Manager at: roxane.poskin@uky.edu